Zugay’s satirical holiday cups will be available for free

Panera

“While other coffee brands focus on designing beautiful and intricate holiday packaging, Panera wants you to know it’s what is on the inside that counts — their premium and delicious coffee,” the brand shared in a press release about the humorous holiday cups.

The four unique cup designs include a light pink Panera cup printed with Christmas lights and the words “ho-ho-ho(t) yummy coffee,” a dark pink cup adorned with a rainbow “RAINDEER” and the names of each of Santa’s furry companions, a blue and white cup with the words “SNOW FLAKES” over a sketch of a snowflake, and a bright green cup featuring a number of snow globes and the instructions: “spot the difference in EACH snow globe.” Panera fans will be able to snag a set of the farcical cups for free via the Panera Ugly Holiday Cups website for a limited time. While the limited-edition cups will be available from December 2 through December 6, if Zugay’s 2 million plus TikTok followers are any indication, we’d recommend snagging them early.

Panera Just Released Its Hilarious Take On The Holiday Cup Trend

Panera

By Gillie Houston/Updated: Feb. 1, 2023 2:15 pm EST

After her deadpan TikTok design videos went viral, numerous brands reached out to Zugay via social media, requesting to have their logos redesigned by the self-proclaimed graphic designer (via In The Know). A number of brands also proceeded to change their profile photos to Zugay’s humorous logos as an homage to the trend. Now, Zugay has taken on the ultimate festive design assignment, creating a series of satirical holiday cup designs for the fast-casual food chain.

Zugay’s satirical holiday cups will be available for free

“While other coffee brands focus on designing beautiful and intricate holiday packaging, Panera wants you to know it’s what is on the inside that counts — their premium and delicious coffee,” the brand shared in a press release about the humorous holiday cups.

The four unique cup designs include a light pink Panera cup printed with Christmas lights and the words “ho-ho-ho(t) yummy coffee,” a dark pink cup adorned with a rainbow “RAINDEER” and the names of each of Santa’s furry companions, a blue and white cup with the words “SNOW FLAKES” over a sketch of a snowflake, and a bright green cup featuring a number of snow globes and the instructions: “spot the difference in EACH snow globe.” Panera fans will be able to snag a set of the farcical cups for free via the Panera Ugly Holiday Cups website for a limited time. While the limited-edition cups will be available from December 2 through December 6, if Zugay’s 2 million plus TikTok followers are any indication, we’d recommend snagging them early.

The four unique cup designs include a light pink Panera cup printed with Christmas lights and the words “ho-ho-ho(t) yummy coffee,” a dark pink cup adorned with a rainbow “RAINDEER” and the names of each of Santa’s furry companions, a blue and white cup with the words “SNOW FLAKES” over a sketch of a snowflake, and a bright green cup featuring a number of snow globes and the instructions: “spot the difference in EACH snow globe.”

Panera fans will be able to snag a set of the farcical cups for free via the Panera Ugly Holiday Cups website for a limited time. While the limited-edition cups will be available from December 2 through December 6, if Zugay’s 2 million plus TikTok followers are any indication, we’d recommend snagging them early.